“To be completely honest with you, I had no idea how it was going to be received. It exceeded all my expectations.” In mid-2019 producer, songwriter, engineer and multi-instrumentalist Rayan started a weekly Instagram series called “Beat Lab”. The title aims to represent his backstory of quitting his job in biotech/pharma to be a full time music producer.

 

Catharsis and Diversity; these are two key principles that Rayan believes makes art special. The Beat Labs are a fusion of elements and a release of musical built tension, depending on the vibe. Whether they are already-released beats with artists or new ideas being expanded, the episodes showcase his musical diversity and ability to seamlessly blur the lines of genres.

 

The weekly videos have accumulated over 3 million views and led to a spike in online attention from international acts such as Russ, Falling In Reverse, D12, Snow Tha Product and a host of labels.

 

So whether you know him as the “mad scientist” or the “professor of beat labs”, there’s a chance you’ve come across a test tube emoji somewhere. 

“Beat Lab has become a treasure trove of sonic inspiration... creations so popular you’ll often find regional hip hop and R’n’B artists competing in the comments over who’ll get to jump on them” 

“RAYAN is a prolific producer and songwriter in the UAE, known for his ability to combine and play with genres”

He has aimed at developing and focusing on the importance of vision, songwriting and identity in music. Synonymous with being a mutli-genre producer, he is associated with the fusion and experimentation of genres”

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©2020 by Mohammad Rayan Bailouni